The National Conference of State Legislatures (NCSL) is a non-profit, bi-partisan organization that educates and supports members of the state legislature. They are committed to the success of all legislators and staff in every state.
NCSL wanted to create a video for each incoming group of newly elected officials to reiterate the importance of their role in the government and to remind them that they are a part of something bigger than themselves. They wanted to build pride but also put in a message of inclusiveness - that we are all in this together.
This video now plays in every state to incoming elected officials as part of their orientation.
Credit: Video was produced by Avey Creative in Denver.